Creator-led growth services for Latin America

As a UGC agency specializing in Latin America, AMPLI helps brands produce authentic, culturally relevant content with local creators across the region.

Latin America is not a single market.

Consumer behavior, language, cultural references and purchasing motivations vary significantly across countries.

We work with native Spanish- and Portuguese-speaking creators to produce content that feels local rather than translated. This allows international and regional brands to maintain a consistent strategy while adapting their message to each target market.

Unlike traditional influencer marketing, UGC does not depend on the size of a creator’s audience. Creators produce content for the brand to publish across its own social media channels, ecommerce pages, digital campaigns and other marketing touchpoints.

Our team manages the complete production process, from creator sourcing and creative development to filming, editing and final delivery. Every piece of content is designed to feel native to the platform while remaining aligned with the brand’s identity, objectives and target audience.

What we deliver

• UGC strategy and creative concept development
• Local creator sourcing and casting
• Creator negotiation and contracting
• Briefs, scripts, hooks and calls to action
• Product demonstrations, testimonials and unboxings
• Lifestyle, educational and problem-solution content
• Video production and post-production
• Captions, graphics and platform-native editing
• Raw footage, cutdowns and additional variations
• Content usage rights management
• Content localization for different Latin American markets
• Formats adapted for TikTok, Instagram Reels, Meta and ecommerce

Creator Ads combine the authenticity of UGC with the strategic structure of performance advertising.

AMPLI produces creator-led ads designed specifically for paid campaigns across TikTok, Meta and other digital platforms. Every asset is developed around a clear audience, message and conversion objective, from generating awareness and consideration to driving leads, app downloads or online sales.

Instead of producing one polished video and expecting it to perform indefinitely, we create multiple hooks, messages and creative variations that allow brands and media teams to test, learn and optimize.

Built for testing and iteration

The opening seconds of an ad can determine whether someone keeps watching or scrolls away. That is why we develop different hooks, angles, scripts and calls to action rather than relying on a single creative execution.

These variations give paid media teams more assets to test and help identify which creators, messages and formats generate the strongest response.

What we deliver

• Paid social creative strategy
• Audience and product angle development
• Performance-focused creator casting
• Scripts designed around specific conversion objectives
• Multiple hooks and opening variations
• Product demonstrations and benefit-led narratives
• Testimonials, comparisons and problem-solution formats
• Direct-response calls to action
• Platform-native editing and subtitles
• Motion graphics and visual overlays
• Alternative cutdowns and creative versions
• TikTok, Instagram, Facebook and digital ad formats
• Raw footage for future creative iterations
• Paid media usage rights management

AMPLI plans and manages influencer marketing campaigns across Mexico, Brazil and Latin America.

We connect brands with creators whose content, audience and communication style align with the campaign’s objectives.

Rather than selecting influencers based only on follower count, we evaluate audience relevance, content quality, brand fit, engagement and platform performance.

Micro and mini influencers

We specialize in working with micro and mini influencers who have built trusted relationships with specific communities.

These creators can offer stronger audience relevance, more authentic product integration and greater flexibility than traditional celebrity-led campaigns. They also allow brands to activate multiple creative voices and reach different audience segments within the same campaign.

Our team manages the entire campaign lifecycle, providing brands with one point of contact for strategy, creator sourcing, negotiations, production, approvals, publishing and reporting.

What we manage

• Influencer marketing strategy
• Campaign concept and activation planning
• Creator research, sourcing and selection
• Audience and profile analysis
• Micro-, mini- and mid-tier influencer campaigns
• Creator outreach and availability confirmation
• Fee negotiation and contracting
• Creative briefs and content guidelines
• Product shipping and creator coordination
• Content review and approval
• Publication scheduling
• TikTok, Instagram Reels, Stories and other formats
• Organic and paid usage rights
• Exclusivity management
• Campaign monitoring and reporting